On July 10th, the Brand and Product Magazine organized the launch ceremony of its representative office in Dak Lak province. The event was attended by Journalist Nguyen Viet Hung - Editor-in-Chief, representatives from provincial departments, committees, and sectors, as well as representatives from local press agencies and partner businesses of the magazine.

Journalist Pham Van Hung - Deputy Secretary-General of the Editorial Board of Brand and Product Magazine, presenting the decision to the reporter in charge of the Representative Office.
During the ceremony, Journalist Nguyen Viet Hung - Editor-in-Chief of Brand and Product Magazine, shared that after 18 years of construction and development, the magazine has become one of the deep-focused magazines with a high volume of information and knowledge. It has received specialized content "ordered" by scientists researching natural products and economic experts, aiming to provide useful and practical information for readers, investors, and individuals interested in the field of natural products within and outside the country.

Mr. Nguyen Quang Canh - Head of the Information-Press-Publishing Department of the Department of Information and Communications, congratulated on the occasion.
With the efforts of the editorial board, reporters, editors, collaborators, as well as the attention and support from the leadership of the Association and ministries, departments, and the close cooperation of partner units... Brand and Product Magazine strives to become a reliable and responsible media agency, contributing significantly to the development of journalism in the local area.
Journalist Nguyen Viet Hung affirmed that "The establishment of the Representative Office of Brand and Product Magazine in Dak Lak is a testament to the sustainable, comprehensive, and extensive development orientation of the magazine's leadership. It serves as an extended arm and a connection in the communication and press work of the Editorial Board with Dak Lak province in particular and the Central Highlands region in general."

Journalist Huynh Duy Hau - Deputy Head of the Representative Office, delivering a speech upon assuming the task.
Furthermore, each officer and reporter in the Representative Office must assert the position of the editorial board, making Brand and Product Magazine a reputable and responsible media agency that makes a worthy contribution to the development of journalism in the local area.
On this occasion, Journalist Pham Van Hung - Deputy Secretary-General of the Editorial Board of Brand and Product Magazine, appointed Journalist Huynh Duy Hau and Journalist Do Thanh Hai as Deputy Heads of the Representative Office in Dak Lak.
In his acceptance speech, Journalist Huynh Duy Hau promised to make every effort, along with his colleagues in the office, to fulfill the responsibilities and tasks entrusted by the editorial board.
On behalf of the Representative Office in Dak Lak, Mr. Hau also expressed deep gratitude to the editorial board of Brand and Product Magazine, provincial departments, committees, and the Central Highlands region for their cooperation and support, as well as the partnership and assistance from collaborating organizations, units, businesses, and fellow journalists in the local area.
Mr. Nguyen Quang Canh - Head of the Information-Press-Publishing Department of the Department of Information and Communications, stated in his congratulatory speech that in the province, there are three local press agencies, including Dak Lak Newspaper, Dak Lak Radio and Television Station, and Chư Yang Sin Magazine. Currently, there are two central press agencies operating in the province, 11 press agencies with representative offices, 17 press agencies with resident correspondents, and 10 newspapers with reporters regularly working and operating. With a total of more than 250 reporters working, including 177 reporters issued journalist cards.
It is hoped that the Representative Office in Dak Lak will fulfill its duties, objectives, and comply with the provisions of the law, making efforts to successfully accomplish the assigned mission and continue to accompany the construction and development of Dak Lak province. The Department of Information and Communications of Dak Lak province will continue to support, accompany, and create favorable conditions for the magazine to fulfill its information and communication tasks in the area.
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Brand and Product Magazine is the media agency of the Central Association of Natural Product Sciences in Vietnam, with the purpose of updating news and activities of the Association. It regularly publishes (in print format) and updates information according to legal regulations (for electronic format), providing in-depth and specialized information, introducing and publishing research results in natural product sciences, participating in advising and criticizing policies in the field of natural products production and business at units and enterprises.
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Kim Bao